George Wolfe's award-winning junior copywriting book.

Copywriting

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NFL_AT&T

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NFL_AT&T

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Copy: G.Wolfe & K.Neff Art Direction: N. Chigireva

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Copy: G.Wolfe & K.Neff Art Direction: N. Chigireva

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American Express, Online Trading Academy, LifeShield, Symantec, FileMaker, SAP

Copywriter for financial and tech clients, on digital and print assets, including: emails, banner ads, websites, infographics, ebooks, white papers and direct mail.

AT&T, DirecTV, HBO Max, Blue Cross Blue Shield, Group Health

Copywriter on digital and direct mail communications and healthcare campaigns. Creative concepting and execution with art directors, against a control, to maintain brand guidelines and increase clients' sales and reach.

ORGANIC by John Patrick

Award-winning One Show integrated campaign for fashion brand Organic by John Patrick.

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H20

Freelance project for new retail beverage. Strategic concepting plus copy for product plus advertising.

Print, faux stamp (red)

Collateral used as postage stamp, notecard and other print executions. Copy & concept: G.Wolfe Art Direction: J. Oesterle

Print, faux stamp (blue)

Collateral used as postage stamp, notecard and other print executions. Copy & concept: G.Wolfe Art Direction: J. Oesterle

LA River Expeditions _ Home Page

Web site landing page with social media links. Copy & concept: G.Wolfe Art Direction: P. Walberg

Print, faux stamp (red)

Collateral used as postage stamp, notecard and other print executions. Copy & concept: G.Wolfe Art Direction: J. Oesterle

LA River Expeditions

Print, digital and social media collateral for nonprofit kayak tour operation business.

LaLa Times _ landing page

Copy & Concept: G.Wolfe Art Direction: J. Cram

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Experimenting with another version. Copy & Concept: G.Wolfe Art Direction: J. Cram

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LaLa Times _ landing page

Copy & Concept: G.Wolfe Art Direction: J. Cram

The LaLa Times

Digital and print collateral for California satire publication: website look and feel (headings, sections, etc.), banner ads and product design. Dubbed "The Onion, for L.A." by the Los Angeles Times.

Alaska Airlines in-flight magazine

Copy: G.Wolfe & L. Forsberg

Gift Guide, page 1

Copy: G.Wolfe & L. Forsberg

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Copy: G.Wolfe

Alaska Airlines in-flight magazine

Copy: G.Wolfe & L. Forsberg

ALASKA AIRLINES

Travel industry magazine copy for annual holiday gift guides (featured products) plus award-winning leisure and lifestyle writing (Society of Professional Journalists).